E-commerce

Framia

We approach every project with full focus and a clear commitment to delivery. We treat the work as if it were our own business, with the same drive, care, and responsibility. That is how we build partnerships that deliver real results.

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“Structured advertising and SEO delivered fast sales growth.”

Framia, The team
Results

Scalable marketing

60% more conversions

Improved conversion rate

100%

Increased sales

700%

ROAS

Background

When the partnership started, Framia wanted to increase sales and scale the store with a clearer digital strategy. The potential was clear, but marketing needed tighter focus on the right audience and clearer purchase intent. The goal was more completed orders and steadier growth, without making the business more complex or harder to manage over time.

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About Framia

Framia is an online store selling frames and posters through its own webshop. The range is simple and clear, making it easy for customers to find the right size, style, and options for their home. In a category where many purchases are impulse driven or inspiration led, visibility on the right searches and strong return visitor capture matter.

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Challenge

Bad paid ads and SEO structure

The growth potential was clear, but paid ads and SEO lacked a structure that fully drove sales. Better control was needed over which keywords, campaigns, and audiences actually contributed to completed orders. A scalable foundation was also required, where efforts could be measured and optimized continuously without a full rebuild at each growth step.

Solution

Purchase focused structure

We built a more purchase focused Google Ads structure centered on search intent and product close campaigns, supported by Meta Ads to strengthen return visits and completed orders. In parallel, SEO work was tied to prioritized categories and searches to increase visibility where demand was clear. With continuous tracking of conversions and sales, marketing could scale step by step with control maintained.

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