Interior and Construction

Smidesrum

We approach every project with full focus and a clear commitment to delivery. We treat the work as if it were our own business, with the same drive, care, and responsibility. That is how we build partnerships that deliver real results.

“Reaching #1 on Google delivered fast impact and increased our sales by 40%.”

Smidesrum, The team

Results

Top spot on Google for “industrivägg” and “glasvägg”

+40%

increase in sales

+45%

Growth in organic traffic

450%

ROAS

Background

When the partnership started, Smidesrum’s website had clear potential, but sales were inconsistent and many visitors did not complete a purchase. Visibility on priority keywords also needed to improve to attract the right traffic. The goal was a more efficient sales engine with a clear strategy across SEO and paid ads.

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About Smidesrum

Smidesrum is a Swedish brand selling glass walls and metalwork products such as stairs and railings for homes and offices. The range is built on durable metal materials and targets customers looking for timeless, robust interior solutions. Sales take place through the company’s own website.

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Challenge

Reduce friction

Despite relevant traffic, too few visitors went all the way to checkout. The site structure, content, and purchase flow needed a review to reduce friction. Clear visibility was also missing on priority keywords such as “industrivägg” and “glasvägg”, which made the goal of a market leading position harder to reach.

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Solution

Improved the site structure

We improved the site structure, content, and purchase flow to create clearer paths to checkout. Focused SEO work and targeted Google Ads and Meta Ads pushed Smidesrum to the top spot on Google for prioritized keywords. Higher visibility and stronger conversion flows delivered fast results.

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A partnership focused on growth

A strong collaboration needs delivery, responsiveness, transparency, and shared direction. With close dialogue and regular analysis, we adjust the strategy quickly based on what performs best. This creates a partnership where growth, progress, and results stay at the center.

Strategy built for conversions

A clear advertising strategy helps reach the right audience and deliver results you can measure. We use performance data, sharp insights, and ongoing optimization to build campaigns that turn visits into purchases and inquiries. The goal is to get the most value from every krona invested and support steady, measurable growth.

Smidesrum